Web Analytics Master Class | SEMNE

Web Analytics Master Class

Please join SEMNE for a master class with Jay Murphy of Trionia.  This session will provide you with ideas and examples of how to use web analytics to receive more value from your marketing dollars.

Web Analytics Master Class
Admission: Free for SEMNE members, $49 for non-members
Wednesday, October 15, 2014
6:00 – Badge pickup
6:30 – 7:30 Reception with food and refreshments
7:30 – 9:00 Presentation followed by Q&A
Boston Marriott Newton, 2345 Commonwealth Avenue, Newton, Massachusetts 02466, Tel: 617-969-1000.

About Our Speaker

Jay Murphy works with large and mid-sized organizations to successfully convert business imperatives to effective marketing results. He has worked with many companies including GE, Harvard University and Janus Mutual Funds.  Jay previously worked at Sapient Corporation as a director of program management and led projects in a variety of industries including higher education, financial services and energy. He holds a B.S. in Computer Science from Northeastern University and a M.S. in Electric Engineering from Tufts University. He was awarded a Draper Fellowship to attend Tufts University and took doctoral level course work at MIT in Aerospace Engineering.

As a project leader on any web-based initiative, Jay brings an understanding of every technical nuance with an understanding of web-based marketing you just don’t find every day.  When he is not tweaking a web site – Jay can be found cheering on his sons at high school baseball games or racing his sailboat.

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