Everybody loves free traffic! This talk will focus on how to get more free traffic by fixing technical issues with your web site. We will cover HTML code, page speed, redirects, content management systems such as WordPress, how to prevent hacking, and diagnostic tools. As search engines continue to evolve you need to keep up with the latest technologies. There’s so much to do, and so little time. How do you prioritize? Which changes will have the most benefit, and which are a waste of time? This talk will bring you up to speed on best practices, whether you are a web site owner, web developer, or SEO consultant.
Tuesday, April 5, 2011
6:30 – 7:30 Networking
7:30 – 9:00 Talk, questions, and site reviews
Rocky Hill Marriott, Rocky Hill, Connecticut
Speaker: Jonathan Hochman, Founder of Hochman Consultants
About Jonathan Hochman
Jonathan Hochman is the founder of Hochman Consultants. A Yale University graduate with two degrees in computer science, he has 20 years experience as a business development, marketing and technology consultant. Hochman is the Chairman of SEMNE, an association of professional search marketers in New England.
Hochman’s credentials include Qualified Google Advertising Professional, Yahoo Search Marketing Ambassador, and Microsoft adExcellence Member. He speaks regularly at various conferences, including Web 2.0 Summit, Search Marketing Expo (SMX) and Search Engine Strategies (SES). He writes for Search Engine Land, Search Marketing Standard, and Internet Evolution.