Marketing for Makers | SEMNE

Marketing for Makers

Join SEMNE in Keene, New Hampshire for a talk by Dianna Huff.

From MakerSpaces to Maker Faires, the Maker Movement has grown in size and scope since founded by Dale Dougherty in 2005. Companies and individuals now create all sorts of goods – in garages and small industrial units to large manufacturing facilities around the world to right in your hometown.

Marketing your products, however, can be tough: your budget might be minuscule compared to national brands. You might not sell through a regional or national distribution network, but you’re not on Main Street (aka Google Maps) either.

In this lively and interactive presentation, Dianna Huff will give lots of fresh ideas, real-world examples, and practical tips for how to market your products when confronted with these challenges.

From high-performance bike bottles and hand-crafted food graters to high-tech and industrial parts, you’ll learn some of the ways small B2B and B2C companies are building community, engaging their customers, and promoting their products.

About Dianna Huff

As Founder and President of Huff Industrial Marketing, Inc., Dianna Huff helps small, family-owned industrial manufacturers grow through marketing. She’s also a columnist for Search Engine Land.

Dianna’s mission is to help bring back manufacturing jobs. As a first small step, she made the commitment in 2014 to purchase USA-made products whenever possible. Whether for her bike, her house, or her business, Dianna is always on the lookout for great stuff produced by small companies and individuals in the United States.

Event Details

Thursday 6:30pm, April 27, 2017.
Sponsored by SEMNE
at the Stonewall Farm
242 Chesterfield Rd, Keene, NH
(603) 357-7278

Appetizers and beverages included, featuring Charcoal Charlie’s famous pulled pork / mac-n-cheese sundaes.
FREE to members and first time guests of SEMNE, or $49 for returning guests.

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