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The Benefits of a Combined SEO and Social Media Strategy
The Benefits of a Combined SEO and Social Media Strategy What’s worse: Creating content that doesn’t get found or optimizing a site and walking away? Search engines get bored with websites that don’t continuously publish new content. So do people! Your SEO strategy stops having impact quickly...
Important Developments in Paid Search
The world of paid search is fast moving and is sometimes hard to keep up with.  Matt & Barb will make presentations on some of the most important and effective new trends in paid search on Google, Yahoo and Bing networks, including topics such as sitelinks, ad extensions, YouTube advertising and...
Global Search Marketing
Our March event will cover global search marketing with Bill Hunt. Bill Hunt is currently the President of Back Azimuth Consulting and co-author of Search Engine Marketing Inc. Search engines offer marketers a tremendous opportunity to test opportunities and rapidly enter new overseas markets.  Unfortunately,...
Choosing a Search-Friendly Shopping Cart
This in depth session covers the best method of determining a clients cart needs and more importantly the common mistakes many folks make when trying to do so. From “the battle” between open source carts and proprietary rentals to SEO impacts – this seminar not only covers the details...
Local Search Best Practices
Join SEMNE for an evening event at the Rocky Hill Marriott in Connecticut. Learn how to get geographically targeted search traffic.   Bring your questions to this discussion. Topics to be covered include: Demonstration of local search listings, pointing out their increased importance since the emergence...
Get More Web Traffic: Tools, Tips and Strategies
Join SEMNE for an evening event at the Boston Marriott Newton. Learn how to make your website get more targeted traffic, more leads and ultimately more sales.  What opportunities are you missing out on?  What are some things you can do immediately and quickly to gain more traffic?  Bring your questions...
Search Marketing Talent: Advance Your Career, Grow Your Business
Join SEMNE for a reception, networking and panel of distinguished speakers. As traditional media business models break down, search marketing and social media are becoming the primary means that people use to find jobs and locate talent.  This session will provide specific tips on how to use search...
Determining the SEO Health of Your Website
Jill Whalen, CEO of High Rankings, will share the top things she and her team look for when performing SEO site audits. We will review live sites volunteered by the audience, as time permits. There are many factors that will stop your website from gaining the targeted search engine traffic it deserves....

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