SEO for Startups
Please join SEMNE on December 11, 2013 in New Haven for a talk by Barry Schwartz of Search Engine Land.  We’re meeting at The Grove, a startup workspace. Whether you’re involved with a startup business or just want to run your business like one, this talk will provide essential advice on...
Vermont Web Marketing Summit
In November SEMNE is co-sponsoring the Vermont Web Marketing Summit, a full day event in Burlington, VT. Any SEMNE member who pays to attend will receive a $50 credit toward their SEMNE membership dues. To claim your credit, please send us a message. Vermont Web Marketing Summit This event is coming...
Top 25 A/B Tests with WhichTestWon.com
Yes, Google’s said you can run A/B tests on your top SEO traffic pages.  In fact, they encourage it. Get inspired by 25 Case Studies of real-life tests — including creative samples and results data — that increased conversion optimization for sites like your own.  Includes award-winning...
Retargeting and Multi-Channel Marketing
Join SEMNE on May 22, 2013 in Windsor, CT for a presentation by Bibi Mukherjee. Retargeting is a pivotal factor in the right management and conversion maximization of multi-channel marketing. Search, social, email as well as the traditional media of print, radio and TV have long ceased to exist in isolation....
Marketing Your Content Via Mobile
How often are you without your phone? Whether you’re shopping or watching TV, our mobile devices have become an integral part of lives. In this presentation, 15-year B2B marketing veteran Dianna Huff will talk about all things mobile. From backend “techie” tips to designing and writing content...
The Google Display Network 2013 Edition
Matt Van Wagner will talk about all the latest changes to the Google Display Network (there have been tons!) and what you need to do to take advantage of them.  He’ll discuss his recommended best practices and favorite new optimization tactics, including use of the keyword, topic, interest and re-marketing...