In one of his talks, Google’s Matt Cutts said that SEO professionals have to start thinking like marketers. That’s because the name of the game these days is content. Content that educates, content that entertains, content that drives purchasing decisions and sales. To add significant value to client...

A Precarious Balancing Act As search marketers we have a great deal of influence on what people see when they’re looking for products, services and information as they go about their daily lives in the age of Google. We also have a duty to our clients and employers to increase their online exposure...

Here’s video of Barb Young’s presentation (May 18, 2010 in Natick, MA) Here’s video of Matt Van Wagner’s talk (May 18, 2010 in Natick, MA): Here is Barb Young’s deck from our May 18, 2010 event: Important Developments In Paid Search View more presentations from Barbara...

The world of paid search is fast moving and is sometimes hard to keep up with.  Matt & Barb will make presentations on some of the most important and effective new trends in paid search on Google, Yahoo and Bing networks, including topics such as sitelinks, ad extensions, YouTube advertising and...

SEO Video Corp has graciously provided the following nine videos of Bill Hunt’s talk on Global Search. We’ve made the PowerPoint deck available here in case you’d like that too. Our next event is coming up in May with Matt VanWagner.  Information will be posted soon. Our...

Here’s Bill Hunt’s deck from last night. Bill Hunt – Global Search View more presentations from Jonathan Hochman. Our next event is coming up in May. Matt Van Wagner will be speaking about the latest PPC opportunities, updates, and strategies. More information will be posted soon.

Our March event will cover global search marketing with Bill Hunt. Bill Hunt is currently the President of Back Azimuth Consulting and co-author of Search Engine Marketing Inc. Search engines offer marketers a tremendous opportunity to test opportunities and rapidly enter new overseas markets.  Unfortunately,...

This in depth session covers the best method of determining a clients cart needs and more importantly the common mistakes many folks make when trying to do so. From “the battle” between open source carts and proprietary rentals to SEO impacts – this seminar not only covers the details...